A better  world

A better world

The 10th Annual Earth &Arts Festival touches down Saturday at Memorial Park

By Sara Cardine 04/12/2012

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The idea for raising the nation’s consciousness of environmental stewardship was still a new one on April 22, 1970, when America celebrated the first Earth Day. More than three decades later, that nascent interest in respecting humanity’s habitat has stretched across the globe — this Saturday, a celebration in Pasadena pays homage to the spirit of community and conservation. 
 
The 10th Annual Earth & Arts Festival will be held from 11 a.m. to 5 p.m. Saturday at Memorial Park, 145 N. Raymond Ave. The free public event, emceed by comedian, author and KPCC host Sandra Tsing Loh, is sponsored by the City of Pasadena and The Armory Center for the Arts. 
 
This year’s entertainment lineup includes live music and dancing, hands-on arts and crafts for children and “The Lorax Ride III,” an 11 a.m. bicycle tour of Pasadena’s sustainable sites, sponsored by the nonprofit Cyclists Inciting Change through LIVE Exchange (CICLE).
 
Those who want to learn more about local efforts and environmentally sustainable services and products can stroll through an Eco-Markeplace, which offers items and exhibits related to alternative energy, organic farming and irrigation, recycling and water-wise gardening. 
 
Members of the Arroyo Time Bank will be on hand to explain the group’s “skill swap,” in which members living in Pasadena, Altadena and Northeast LA can engage in a non-commercial exchange of services designed to foster resiliency and community interdependence.
 
The eco-consciousness extends to the festivals food and beverage offerings, including fare from Green Truck, Pita! Pita!, Coolhaus and Mustache Mike’s Italian Ice. For the 21 and over set, a sustainable beer garden will pour local brews from Craftsman Brewing Co. and Eagle Rock Brewery for $5 apiece.
 
From 11 a.m. to 2 p.m., festival participants may also bring home-grown or picked fruit to a public “Fruit Jam,” where they can make their own jam to take home. This event is hosted by local art collaboration group Fallen Fruit.
The fun will kick off Friday evening with a 6:30 p.m. concert from classic rock group “The Subs” followed by a 7:30 p.m. screening, presented by Conscientious Projector, of the film “I Am.” The 2010 film documents comedy director Tom Shadyac’s search for the evidence of the interconnectedness of all life on Earth and poses two important questions: What’s wrong with our world, and what can we do to make it better? 

For more information on the festival, visit armoryarts.org.

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